virtual events mockup

Virtual Event Ideas for Creators

In General, Tips & Tricks, Virtual Events by Kat Rembacki3 Comments

Since launching Passage Virtual Events, we’ve been hearing from tons of folks who fall outside the traditional “event creator” definition. 

Bartenders with rad mixology skills. Fitness instructors whose students are aching for a good workout. Musicians, comedians, filmmakers, and athletes – all asking how they can reconnect with their regular customers and fans. 

Events, entertainment, and food & beverage industries have been hit hardest by this pandemic, and the people who own & work in these businesses are suffering huge losses in a field where it is nearly impossible to work from home and make ends meet. 

At the same time, our love of entertainment hasn’t gone away. Our need for artists and creators is as strong as ever. 

Maybe you’re not a professional event planner, but you still have a lot to offer (and unfortunately, some time on your hands). Why not create a virtual event?

Passage Virtual Events was designed to fit any size virtual event and cover every interest area, from home crafters and DIY-ers all the way up to large-scale entertainment venues. Even professional athletes and sports teams are looking for ways to reconnect with fans from home. 

Why create a virtual event? Learn more here

Pro Tip: Bundle Ticket + Products

In tough times like these, you want to show your customers as much value for their money as possible. Instead of just selling access to your event, add on products that either make the event interactive or allow fans to wear their support on their sleeve. (Read on for examples of how to achieve this successfully.)


Not sure where to get started? Use any of the ideas below for inspiration, or reach out to our team. We’d be happy to help you create a virtual event that’s custom-built for your talents, interests, or business. (Feel free to use these ideas, really! They’re all yours.)

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Food and Beverage 

Restaurants, bars, wineries, breweries, and distilleries

  1. Start a wine/beer/spirits tasting club: deliver locally or ship bottles to guests every week and host live virtual tastings. 
  2. Teach guests how to make your signature cocktails, or variations they can make at home with ingredients on-hand. Goodness knows we all need a decent drink right now.
  3. Meal kits are really popular right now. Create your own local version by selling a “[Your restaurant name here] dinner box” that comes with everything customers need to make a great meal at home. Allow for curbside pickup or local delivery if that’s a possibility in your area. Host a live virtual cooking demonstration, where guests can follow along as you create recipes at home. 

Sample Event: Quarantinis and other Emergency Cocktails: Learn from a seasoned bartender recipes and techniques for craft cocktails you can make with simple ingredients you probably already have at home. 

Sample Event: Shelter in Plate: Interactive recipes you can make with pantry ingredients, taught by a real chef. Come cupboard diving with me!

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Arts and Entertainment

Musicians, Filmmakers, Comedians, Dancers, DJs, and Artists of all mediums

  1. Stream your film live and chat with your fans about the filmmaking process. Offer multiple ticket bundles for fans to choose from: (1) watch it live, (2) live + stream for 30 days, and (3) virtual Q&A with the cast/crew. 
  2. Host a live improv show, or present your own virtual sketch comedy like SNL did. Take suggestions from the audience via chat, and allow guests to send you a “tip” or monetary donation when they hear something especially funny. 
  3. Host a Paint and Sip workshop that includes an art supplies package. Ship paints and canvas in advance of your workshop (and wine if that’s an option in your area!). 
  4. Play your music live in a virtual concert or music festival. Allow fans to make requests via chat or send you some extra cash through our donation feature.

Sample Event: Social Dist-Dancing: A virtual dance party for lovers, living room warriors, and restless dreamers. 

Sample Event: B Flat(ten) the Curve: A never-before-seen interactive concert experience, live streaming into your living room. Send your requests and we’ll play them live!

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Sports and Fitness

  1. Gym closed down? Schedule virtual bootcamps and help your students work up a sweat from their living room. 
  2. Can’t make it to yoga or pilates class? Invite students to join you in the virtual studio. You could even book private or semi-private lessons at a separate rate from your group classes!
  3. Professional and minor-league sports teams: we’re all missing our favorite sporting events right now. If you’re an athlete, host a live Q&A where fans can interact with you over chat. Or offer pro tips to help them improve their skills. 
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Home and Garden

  1. Gardening pros: teach your customers how to start their own hydroponic vegetable garden or the best ways to use succulents to decorate their homes. Ship supplies in advance or allow for curbside pickup if that’s an option in your area. 
  2. Many of us are looking for home improvement projects right now. If you’re a construction professional (or maybe just an expert DIY-er), host virtual classes that demonstrate the correct way to complete common home projects and minor repairs. 
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There are endless options when it comes to creating your own virtual event. Here are just a few more ideas to consider:

  • Trivia night
  • Magic shows
  • DIY hair & nail care 
  • Drag queen bingo
  • Activities for kids
  • Virtual karaoke or sing-alongs
  • Group or one-on-one consulting

Need more ideas? Please reach out. We’d love to help!